She Made Me
Rebrand + Shopify Rebuild
Effortlessly well-travelled and celebrating a free-spirited energy, She Made Me honours handcrafted artisan tradition by creating low-key, luxurious pieces designed for a lifetime of wearing.
Crackler worked alongside founder and designer Chloé Dunlop to rebrand the label, develop a new Shopify store and create digital marketing campaigns to support the (re)activation.
Digital Marketing Activation
Crackler developed an omni-channel digital marketing strategy and implementation plan to help re-launch the brand and digital presence. The strategy included social media templates, stories and schedules, advertising campaigns across Meta and Google platforms, automated Klaviyo email marketing flows and seasonal or collection based campaign strategies.