Marketing Campaigns
Crackler is an Australian creative agency that designs solutions for brand activations, product launches and marketing campaigns.
Brand Activations
Brand activation campaigns involve building awareness for a business, organisation or product via engaging interactions with target audiences. Crackler’s brand activation campaigns will help you build an emotional connection with your target markets, providing improved brand awareness, differentiation from competitors and increased trust and loyalty.
Large brand activations will often involve several teams, both internal and external. Crackler will draw on our network of creative and agency partners to develop a solution which considers your objectives, internal resources and budgets.
Product Launches
A product launch is a coordinated effort to bring a new solution or offering to the market. The goal? To build excitement for and awareness of your product.
First impressions count. Not only will a product launch determine what that first impression is for potential buyers and decision-makers, it can also serve as an introduction for your brand to a specific market. Crackler has extensive experience working on product launches for ecommerce, fashion and luxury consumer products.
Marketing Campaigns
Specialising in developing campaigns that provide a new flavour without compromising brand integrity, Crackler have been trusted with the management of campaign creative for numerous internationally recognised brands. We can create your campaign strategy, develop marketing campaign plans and manage production and distribution for campaign assets.
Our Approach
As a brand-forward creative agency, Crackler specialises in the creation of engaging on-brand visual assets and unique content for distribution across multiple channels. We help brands find their mojo, engage the audiences that matter and build recall.
