Cryo King

Brand and digital activation for health and wellness startup.

For a Better You

Using science-backed innovation, Cryo King's mission is to deliver a range of wellbeing services with honesty and integrity in a way that fosters personal growth and encourages ongoing learning about holistic health.


The business exists to help people from all walks of life achieve optimal physical and mental wellbeing, so they can kick their life goals and become the best humans they can be.


Brand & Digital Activation

Crackler worked with Cryo King's founder to help bring his vision and intent for the brand to life. We developed the brand and marketing strategy, visual identity and communications frameworks, website and digital marketing strategy. After the initial brand activation, Crackler has continued on to drive all aspects of digital marketing for the business.